Parallels has a mass market business model, with no significant differentiation between customer segments. Benefits at Parallelsīusiness model of Parallels Customer Segments In 20 Parallels garnered additional venture capital, and in 2015 it acquired 2X Software. In 2008 SWsoft merged with its subsidiary, keeping the name Parallels. Over the next few years it released a number of prominent products, including Parallels Workstation, Parallels Desktop, and Parallels Server. In 2005 the firm raised $12.4 million in funding from Bessemer Venture Partners. In 2004 it was acquired by SWsoft, an automation and virtualization software firm. The company was a developer of cross-platform virtualization and automation solutions that enable users to access files, applications, and computers – on any device or operating system. In 1999, Juri Tsibrovski and Aleksey Kandikov partnered to launch Parallels, Inc.
Parallels’ mission is to provide the best technology and experience for businesses, employees, and individuals to access and use any applications and files on any device, anywhere, anytime.